Bayern tricks fans into 'liking' it on Facebook
Associated Press Sports
updated 10:44 a.m. ET Jan. 26, 2012
But instead of learning who would be striker Mario Gomez's backup, they were instead presented with a promotion entitled "The New FCB Star."
"Dear fans, you probably already noticed that we did not sign a new player. This app is for our fans to show the importance of you for our club," Bayern said.
The move has lead to a backlash from fans, with thousands leaving uncomplimentary comments on the club's Facebook page.
Bayern, which leads the Bundesliga and plays Wolfsburg on Saturday, said the whole thing was "a bit of fun for our fans."
"Each Bayern fan is the 'spectacular new signing,' our 12th man!" Bayern said on its website.
Bayern's desire to raise its profile on Facebook follows the German national football team's announcement last month that it had reached 1 million fans on the site. The team's fan page is trying to compete with England's national team.
? 2012 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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